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Fischer, Thomas: Service Business Development
143,89 € *
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Erscheinungsdatum: 24.05.2012, Medium: Buch, Einband: Gebunden, Titel: Service Business Development, Autor: Fischer, Thomas // Gebauer, Heiko // Fleisch, Elgar, Verlag: Cambridge University Press, Sprache: Englisch, Schlagworte: BUSINESS & ECONOMICS // Strategic Planning, Rubrik: Wirtschaft // Management, Seiten: 320, Informationen: HC gerader Rücken kaschiert, Gewicht: 618 gr, Verkäufer: averdo

Anbieter: averdo
Stand: 08.08.2020
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Fischer, T: Service Business Development
188,00 CHF *
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'How can manufacturers of capital goods succeed in service business development? What are the potential network approaches for manufacturing companies planning on extending their service business? Over the last decade, the business environment of capitalgoods manufacturers has changed dramatically. Few capital goods manufacturers are able to outrun the competition with pure product-related technologies and innovation alone. For this reason they have added services to products as a way of responding to eroding margins and the loss of strategic differentiation through product innovation and technological superiority. Based on over twelve years of research, this book provides academics and business professionals with a thorough overview of the strategies available for value creation through service business development. It features case studies and covers a wide range of topics, including emerging issues such as service business in small and medium-sized companies, business innovation through services and the impact of rapidly growing Asian markets'--

Anbieter: Orell Fuessli CH
Stand: 08.08.2020
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Change 2.0
75,90 CHF *
ggf. zzgl. Versand

'Change before you have to' - the advice by Jack Welch, former CEO of industry giant General Electric, still holds true today. Even more so: organisations permanently have to face change, if they want to succeed economically. No small feat, given the high expectations that employees have in times of transformation towards their management. Staff cannot be entirely left out of the process, anymore. This hard-learned lesson is fairly well understood by now. But how should engagement be designed and carried out? This collection explores the different approaches to employee participation - from a practitoners' perspective. Consultants from Pleon, Europe's leading communications agency, as well as managers and academics share their experience with change communication and offer valuable insights on what engagement - if tackled correctly - can do for organisations: it adds to the internal trust and external reputation. TOC:Foreword - Part I: Incite - It may come as a surprise: Successful change, management is mainly a matter of letting it happen by Paul J. Kohtes -. The human factor in change processes: Success factors from a sociopsychological point of view by Marit Gerkhardt, Dieter Frey and Peter Fischer. - Accelerated change dynamics within the healthcare industry: Just a trend, or is there more to it? by Markus Pickel. - The power of ideas - Reputation management and successful change by Robert Wreschniok. - Change management in alliances by Theresia Theurl and Eric Meyer. - Part II: Insight - Winning people's hearts and minds by Katrin Schwabe. - Use of multipliers in change communication: How credible personal communication can make change effective by Eike Wagner. - Why engagement matters - From command and control to collective learning via social software by Sabine Stecher. - The importance and use of analyses in change management by Rainer Lang and Julia Zangls. - Part III: Inside - The quiet transformation of an ugly duckling: The German Federal Employment Agency's gradual transition - From a bottomless pit for taxpayers' money to an efficient service provider by John-Philipp Hammersen. - How to develop a strategic business unit within a historical and sound structure: The formation of Radeberger Group by Ulrich Kallmeyer. - Managing complex change: Challenges at the National Health Service Greater Glasgow and Clyde by Nic Beech and Robert MacIntosh. - Taming the lion: How to keep a programme office up and running. - Interview with André Krause, O2 Germany. - Part IV: Beyond - A matter of trust - A journey through the Five Continents of Change Management by Joachim Klewes and Ralf Langen. - About the authors. - Index.

Anbieter: Orell Fuessli CH
Stand: 08.08.2020
Zum Angebot
Change 2.0
66,00 € *
ggf. zzgl. Versand

'Change before you have to' - the advice by Jack Welch, former CEO of industry giant General Electric, still holds true today. Even more so: organisations permanently have to face change, if they want to succeed economically. No small feat, given the high expectations that employees have in times of transformation towards their management. Staff cannot be entirely left out of the process, anymore. This hard-learned lesson is fairly well understood by now. But how should engagement be designed and carried out? This collection explores the different approaches to employee participation - from a practitoners' perspective. Consultants from Pleon, Europe's leading communications agency, as well as managers and academics share their experience with change communication and offer valuable insights on what engagement - if tackled correctly - can do for organisations: it adds to the internal trust and external reputation. TOC:Foreword - Part I: Incite - It may come as a surprise: Successful change, management is mainly a matter of letting it happen by Paul J. Kohtes -. The human factor in change processes: Success factors from a sociopsychological point of view by Marit Gerkhardt, Dieter Frey and Peter Fischer. - Accelerated change dynamics within the healthcare industry: Just a trend, or is there more to it? by Markus Pickel. - The power of ideas - Reputation management and successful change by Robert Wreschniok. - Change management in alliances by Theresia Theurl and Eric Meyer. - Part II: Insight - Winning people's hearts and minds by Katrin Schwabe. - Use of multipliers in change communication: How credible personal communication can make change effective by Eike Wagner. - Why engagement matters - From command and control to collective learning via social software by Sabine Stecher. - The importance and use of analyses in change management by Rainer Lang and Julia Zangls. - Part III: Inside - The quiet transformation of an ugly duckling: The German Federal Employment Agency's gradual transition - From a bottomless pit for taxpayers' money to an efficient service provider by John-Philipp Hammersen. - How to develop a strategic business unit within a historical and sound structure: The formation of Radeberger Group by Ulrich Kallmeyer. - Managing complex change: Challenges at the National Health Service Greater Glasgow and Clyde by Nic Beech and Robert MacIntosh. - Taming the lion: How to keep a programme office up and running. - Interview with André Krause, O2 Germany. - Part IV: Beyond - A matter of trust - A journey through the Five Continents of Change Management by Joachim Klewes and Ralf Langen. - About the authors. - Index.

Anbieter: Thalia AT
Stand: 08.08.2020
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